Geoff Beers is currently the Director of Marketing for Pro Football Focus. Please send all career, consulting, and conference inquiries to beers.geoff at gmail
- 2016-present: Director of Marketing | Pro Football Focus
- 2014-2016: Performance Marketing Manager | Sunglass Hut
- 2013-2014: SEO Specialist | Sunglass Hut
- 2011-2013: Ecommerce SEO Consultant | Cincinnati SEO
- 2006-2013: Independent Publisher & Affiliate Marketer
- CMS: WordPress (admin level) and IBM Websphere (publisher level)
- Analytics: Omniture, Clicky, Google Analytics, Convertro
- SEO: SEMrush, Google Search Console, MajesticSEO, Ontolo
- Attribution: LiveRamp, CRM, Cross-Device, In-Store Tracking
- Affiliate: Clickbank, CJ, Adsense, FlexOffers
- Ad Platforms: Adwords, Bing, Facebook
- CSE PLA: Product Feeds, XML Feeds
- Email: Aweber Email Manager
- Other: Google Tag Manager, DFP Small Business, sales copywriter
Just for Fun:
- Built my first affiliate website with a simple HTML editor.
- I started my journey when Yahoo, Hotmail and MySpace were popular.
- Favorite hobby is coaching my kids’ youth sports teams.
- Career path began in sport and event management.
- Earned a Masters Degree in Sports Administration in 2005.